Examples of successful implementation of electronic menus in restaurants and cafes

2024-06-23

The introduction of electronic menus is becoming more and more popular among restaurant establishments, attracting customers and facilitating the service process. Here are some examples of restaurants and cafes that successfully use this technology:

 

Starbucks

Starbucks, one of the largest coffee chains in the world, is implementing e-menus through its mobile app. Customers can browse the range of coffee drinks and breakfasts, place orders, and even pay for them in advance to quickly pick up their order later.

 

McDonald's

McDonald's, one of the most famous brands in the fast food industry, also actively uses electronic menus. Their mobile app allows customers to browse menus, order meals, and take advantage of special offers and discounts. In addition, almost every restaurant in the chain is equipped with a self-service terminal.

 

Chipotle Mexican Grill

Chipotle Mexican Grill is a fast-food restaurant chain that specializes in Mexican cuisine. It uses a mobile app that allows customers to browse menus, order meals, and even view food details.

 

Subway

Subway is another popular fast food chain that implements e-menus through its website and mobile app. Customers can browse the entire range of sandwiches, salads, and drinks, place orders, and choose additional ingredients.

 

Shake Shack

Fast food chain Shake Shack has implemented an electronic menu through its mobile app. Customers can order food and drinks in a few clicks, choosing from a rich assortment, and even choose the level of doneness of burgers or add additional ingredients.

 

Olive Garden

Olive Garden, a well-known chain of Italian restaurants, also successfully uses electronic menus. Their website and mobile app allow customers to browse menus, order meals for delivery, or make restaurant reservations, as well as receive special offers and discounts.

 

Eatsa

Eatsa is a lunch café where food ordering and payment are made through a mobile app or a self-service kiosk. When the order is ready, it appears in a special window where customers can pick it up directly.

 

Panera Bread

Panera Bread is another example of the successful use of electronic menus. They've developed a mobile app that allows customers to order food for delivery or pickup, choose from a variety of food options, and even pre-assemble their order before visiting a café.

 

These examples once again confirm that the introduction of virtual menus is an important step for restaurant businesses of all sizes. They allow you to improve customer service, streamline business processes, and increase customer satisfaction, which ultimately increases the competitiveness of the business.